Banks and other FIs are under constant pressure to enhance their authentication practices to protect customer assets and data while providing an enhanced customer experience. However, the effectiveness of these security measures does not depend solely on technical robustness; it also hinges on consumer adoption and proper usage.

This report analyzes consumer attitudes and behaviors on digital banking authentication, revealing critical insights into security preferences, perceptions of effectiveness and usability, generational differences, and regional variations that FIs can use to enhance their security measures while maintaining user satisfaction. It is based on a Datos Insights survey of 2,276 consumers in the U.K., U.S., and Singapore in Q2 of 2024 to understand their attitudes toward the impact of fraud and authentication on the customer experience. The report also discusses notable changes in consumer behaviors as measured by prior surveys on consumer authentication preferences.
Clients of Datos Insights’ Fraud & AML service can download this report.
About the Author
Jim Mortensen
Jim Mortensen is a Strategic Advisor in Datos Insights’ Fraud & AML practice, covering identity, fraud, and data security issues. Jim has been in the financial services industry for over 30 years, delivering fraud prevention, identity verification, and credit underwriting solutions to top-tier financial institutions both domestically and internationally. Through his experience in the industry, he has developed a substantial...