Consumer Clarity: Seamless Merchant Interactions Through Innovative App Features

Innovative features embedded in digital banking apps will help consumers streamline interactions with merchants.

The integration of new features in digital banking apps—such as managing digital receipts, subscriptions, disputes, and returns—offers enhanced convenience and transparency for consumers in the evolving post-pandemic environment. Financial institutions must adapt their digital banking strategies to address changing consumer expectations in an increasingly digital world where seamless user experiences are a top priority.

This report examines the current digital banking landscape and key trends shaping consumer preferences and financial institutions’ strategies. It is based on a Datos Insights survey of 2,568 consumers across the U.S., U.K., Brazil, and Australia conducted in Q4 2023.

Clients of Datos Insights’ Retail Banking & Payments or Fraud & AML service can download this report.

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