The BNPL market has experienced significant growth and evolution since its inception, threatening traditional consumer credit models. However, recent data suggests that the market may be entering a new phase of maturation and potential stabilization.
This report delves into the current state of the BNPL market, examining consumer adoption rates, usage patterns, the factors driving growth, and implications for traditional financial institutions and credit card issuers. It is based on two Datos Insights consumer studies: one of 4,634 consumers in the U.S., Canada, and the U.K. conducted in Q1 2024, and another of 3,008 consumers in the U.S., Canada, and the U.K. conducted in Q3 and Q4 2022.
Clients of Datos Insights’ Retail Banking & Payments service can download this report.
This report mentions Affirm, Afterpay, American Express, Amount, Bread Financial, CFPB, ChargeAfter, Citibank, Credi2, Jifiti, JPMorgan Chase, Klarna, Mastercard, PayPal, Peach Financial, Sezzle, Splitit, and Zip.
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