As e-commerce continues to grow globally, so does the threat of fraud, driving merchants to adopt security measures that minimize fraud losses and deliver great user experiences. EMV 3-D Secure (3DS) provides a mechanism for merchants to authenticate users with their financial institutions during online transactions. As e-commerce continues to grow and evolve, so too must the strategies and tools.

This report explores U.S. and U.K. e-commerce merchants’ perspectives and performance results on 3DS. To inform this report, Datos Insights interviewed 200 e-commerce merchants, 125 in the U.S. and 75 in the U.K., between July and September 2023.
Clients of Datos Insights’ Fraud & AML service can download this report.
This report mentions EMVCo.
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Datos Insights
We are the advisor of choice to the banking, insurance, securities, and retail technology industries–both the financial institutions and the technology providers who serve them. The Datos Insights mission is to help our clients make better technology decisions so they can protect and grow their customers’ assets.