Digital wallet adoption has surged, transforming consumer expectations and competitive dynamics at unprecedented speed. For businesses navigating this dynamic landscape, understanding regional variations and emerging trends is crucial for strategic growth. Our European Digital Wallets study delivers granular country- and regional-level data that reveals critical differences in consumer, competitive landscapes, and regulatory requirements and enables precise identification of emerging opportunities.
Please contact us for more information or with any questions.
Deliverables
Market Report
Key market statistics and commentary by country, along with regional and global comparative analyses. PowerPoint format facilitates re-use of material
Market Database
Comprehensive data in an accessible Excel format, facilitating use across your organization; charting tool facilitates production of bespoke outputs
Video Conference
The Datos Insights team conducts a live session to present findings and discuss implications
Analyst Access
Ongoing access to senior Datos Insights experts
Scope
Clients gain access to comprehensive data and insightful commentary on digital wallet usage across Europe.
European Digital Wallets Database
Digital Wallet Volume
Digital wallet volume | 10 Key Markets |
|---|---|
Total | 2021-2031 |
e-commerce | 2021-2031 |
Mobile in-store | 2021-2031 |
Volume Per Major Player
Volume per major player | 10 Key Markets |
|---|---|
xPays (Apple Pay, Google Wallet, Samsung Wallet) | 2021-2025 |
PayPal | 2021-2025 |
Local/domestic players (market-dependent) | 2021-2025 |
Geographies
- Belgium
- France
- Germany
- Italy
- Netherlands
- Poland
- Spain
- Sweden
- Switzerland
- UK
- Other Europe
Digital Wallet Players by Market
Market | Selected domestic players included in research |
|---|---|
Belgium | Payconiq |
France | Paylib |
Germany | AmazonPay |
Italy | Bancomat Pay, Satispay |
Netherlands | iDEAL |
Poland | BLIK |
Spain | Bizum |
Sweden | Swish |
Switzerland | TWINT |
All 10 markets: Apple Pay, Google Wallet, Samsung Wallet, PayPal
Beyond European Wallets: Customizable Packages Available
Our research can be tailored to your specific requirements. The options below can be combined with the standard European Digital Wallets package or commissioned as a standalone engagement. Please contact us to learn more.
Additional Geographies
Expand your coverage beyond the core 10 European markets.
Digital wallet, BNPL, and A2A volume data is available across 30+ additional markets spanning EMEA, Americas, and Asia-Pacific (e.g. USA, Brazil, UAE, Saudi Arabia, Australia and Singapore, etc).
Payment Rail Analysis
Understand the payment rails underlying digital wallet payments.
Volume size by card, account, cash andother funding methods for the underlying payments for total market and each player. Additional split by e-commerce and mobile in-store.
Additional Topics
Buy Now Pay Later (BNPL) and Account-to-Account (A2A) | 2021–2031.
Volume split by e-commerce and mobile in-store
Volume per major BNPL player (e.g. Klarna, Afterpay, Affirm, Huabei)
Volume per major A2A player (e.g. Pix, iDEAL/Wero, UPI, IMPS, ELV)
