Consumer-Directed Health: 2023 Market Sizing and Trend Analysis

With the pandemic receding in severity, growth seems to have returned to the CDH market.

2023 is the first year within the past several in which COVID-19-related instability is not the headline story. This is good news from a public health perspective, and it also presents a stabilized and competitive environment for stakeholders regarding account adoption, payments, and product development within the CDH marketplace. With the pandemic receding in severity, growth seems to have returned to the CDH market, specifically for HSAs as a healthcare spending, personal investment, and savings tool.

This report is useful for technology vendors, TPAs, benefit administrators, benefit brokers, health plans, and other health payers as they begin planning for a post-pandemic CDH and benefits marketplace. The market-sizing projections are calculated using a blend of intensive market research, conversations with industry experts, and information from a survey of 18 decision-makers at TPAs and benefit administrators conducted from Q4 2022 to Q2 2023. The findings use previous Datos Insights figures as a baseline.

Clients of Datos Insights’ Healthcare Payments service can download this report.

This report mentions ADP Workforce Now, Alegeus ,HealthEquity, Paychex, Paylocity, WEX Health, and Rippling.

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